Tuesday, July 17, 2012

Saban Brands' "Power Rangers" Themed Avatars Now Available on Xbox LIVE

Below is a Saban Brands press release from PRNewswire:
Saban Brands' Power Rangers Avatars Now Available on Xbox LIVE

Xbox 360® fans can now create avatars in the likeness of their favorite Power Rangers

LOS ANGELES, July 17, 2012 /PRNewswire/ -- Power Rangers fans on the Xbox 360® can now deck out their avatars just like their favorite Rangers. Saban Brands' Power Rangers has partnered with Microsoft to feature a series of new Power Rangers avatars, now available and for sale in the Xbox LIVE store.

(Download Press Photo: http://photos.prnewswire.com/prnh/20120717/LA41565)
"We're pleased to be partnering with Microsoft to feature a series of Power Rangers avatars and accessories," said Elie Dekel, President of Saban Brands. "Fans will be thrilled to have the opportunity to create Power Rangers avatars for their home system."

Six Samurai suits and six Samurai helmets are now available for purchase on Xbox LIVE. Additional clothing items including the Deker outfit, Pink Ranger Tee and Red Ranger Tee, as well as props such as the Spin Sword and Megazord, will be available in fall 2012.

About Saban's Power Rangers Super Samurai
Power Rangers Super Samurai is the all-new, half-hour series that features a new cast of Rangers and never-before-seen villains, as well as high-octane action, martial arts and advanced special effects. New episodes premiere Saturdays at noon (ET/PT) on Nickelodeon. Currently in its 19th season, Power Rangers Super Samurai is helmed by Haim Saban, who created and produced the original Mighty Morphin Power Rangers series in 1993. Following its introduction, Power Rangers quickly became the most-watched children's television program in the United States. Emphasizing the importance of teamwork, responsibility and helping others by following the adventures of a group of ordinary young people who "morphed" into superheroes, the series was seen in more than 60 countries, translated into numerous languages, and was a mainstay in the most prominent international children's programming blocks. Power Rangers LLC, which licenses and merchandises the Power Rangers brand, is an affiliate of Saban Brands. For more information, visit www.powerrangers.com.

Saban Brands' Power Rangers Megaforce
Saban Brands will launch the newest version of Power Rangers, the number-one kids action series on television, with Power Rangers Megaforce. The new series, which premieres in 2013, will deliver mega action, humor, excitement, and entertainment, in addition to the core themes of friendship, teamwork, fitness, and helping others. Power Rangers Megaforce will air as Saban Brands celebrates the 20th Anniversary of the Power Rangers franchise. The series will be helmed by Haim Saban, who created and produced the original Mighty Morphin Power Rangers series in 1993. Following its introduction, Power Rangers quickly became the most-watched children's television program in the United States. The series followed the adventures of a group of ordinary young people who "morphed" into superheroes. It was seen in more than 60 countries, translated into numerous languages, and was a mainstay in the most prominent international children's programming blocks. Power Rangers LLC, which licenses and merchandises the Power Rangers brand, is an affiliate of Saban Brands. For more information, visit www.powerrangers.com.

About Saban Brands
Formed in 2010 as a subsidiary of Saban Capital Group, Saban Brands (SB) was established to acquire and develop a world-class portfolio of properties and capitalize on the company's experience, track record and capabilities in growing and monetizing consumer brands. SB applies a strategic transmedia management approach to enhancing and extending its brands in markets worldwide and to consumers of all ages. The company provides full-service management, marketing, promotion and strategic business development for its intellectual properties including comprehensive strategies unique to each brand, trademark and copyright management and enforcement, creative design, retail development, direct-to-consumer initiatives and specialized property extensions. SB is led by a superior management team with decades of experience in media, content creation, branding, licensing, marketing and finance. For more information, visit www.sabanbrands.com

Saban Brands Contact:
Kelsey Lynch
Burson-Marsteller
310-309-6671
kelsey.lynch@bm.com

SOURCE Saban Brands

RELATED LINKS
http://www.sabanbrands.com.